Atiye Berika Ertaş

With my expertise in search visibility and GEO, I develop data-driven and sustainable strategies to enhance brands' organic and AI-driven presence. I take an active role in technical optimization, content structuring, and user-focused processes, ensuring that content performs well for both classic search engines and AI answer engines. I also work on Generative Engine Optimization (GEO), analyzing how brands are positioned within AI-powered search systems and developing strategies aligned with this evolving ecosystem. By combining an analytical mindset with strong technical knowledge, I focus on delivering measurable and impactful results.